GCI is leaking across systems that don’t talk to each other.
Your Database Is the Asset You Neglect
The relationship lives in your CRM. The equity and timing live in property records and the MLS. Nobody joins them.
So the client who was about to move lists with someone else, and you never saw it coming.
You Can’t See Which Sources Actually Pay
Lead source, CRM activity, transaction outcome, and commission all live in separate systems.
So you keep spending on portals without knowing which ones actually produce GCI per dollar.
Deals Fall Through the Cracks
Files stall, signatures slip, and leads go cold, with no single view of what’s at risk.
Decisions get made on gut feel instead of what the data actually shows.
SECURITY & COMPLIANCE
SOC 2 Aligned
MLS-Compliant Data Use
On-Prem Available
Data Encryption
Access Audit Trail
We don’t replace your CRM or MLS. We make them work together across the entire client lifecycle.
Reactivate Your Database
Your sphere is full of past clients who are about to move again. You just can’t see who or when.
We join your CRM to property records and the MLS to score who’s likely to transact, with the reason to reach out.
Route Leads and Prove ROI
Every lead is routed to the best-fit agent on a response clock, and every source is tied to real closed GCI.
Blind portal spend and dropped leads, the biggest money leak in residential, get shut off.
Guard Every File to Close
From first contact to closing, every transaction is tracked across your CRM, e-sign, and transaction system.
You get one view of what’s complete, what’s at risk, and what needs attention right now.
PROOF & RESULTS
A 7% lift in sales.
And it came from the database they already had.
REAL ESTATE
·
BROKERAGE
A brokerage had thousands of past clients sitting untouched in its CRM, cut off from property and MLS data. Agents had no idea who in their sphere was about to move.
~7% sales lift
OutcomeCatalyst joined the CRM to property records and the MLS and scored who was likely to transact.
Repeat and referral business that was invisible became a weekly call list, the cheapest GCI in real estate.
REAL ESTATE
A team was spending heavily across portals with no idea which sources produced closings. Leads were dropped between systems, and no one could see it.
Blind portal spend cut
OutcomeCatalyst tied lead source to CRM activity, transaction outcome, and commission.
The team finally knew GCI per dollar by source, and routed every new lead to the right agent on a clock.
TL
Team Lead
120-Agent Residential Brokerage
★★★★★
“Before OutcomeCatalyst, our database was dead weight. Now it tells us who to call this week, and why.”
Built for brokerages where client data, MLS compliance, and security are non-negotiable.
Your broker will ask about data handling and MLS rules before anything else. Here’s the answer.
DATA SECURITY
SOC 2-Aligned Data Handling
We operate in SOC 2-aligned environments with full encryption, access controls, and audit logging. All client data is handled under strict governance aligned with your brokerage’s policies.
MLS COMPLIANCE
MLS-Rule-Aware Architecture
We use MLS and property data within the rules of your agreements. Data handling, access, and processing follow the standards your brokerage requires.
AGENT DATA CONTROL
Role-Based Access and Full Auditability
Access is restricted by role and fully logged, so agents see their own sphere and leadership sees the whole brokerage, with a clear trail.
SYSTEM INTEGRATION
Flexible Deployment Models
We support both client-hosted and managed environments. Your data can remain in your infrastructure or be handled in secure, governed environments depending on your requirements.
Reactivate the database. Route every lead. Then scale it.
Reactivate Your Database
The cheapest GCI is already in your CRM.
We join your CRM to property records and the MLS to surface who in your sphere is about to move, and why.
Turn a dead database into a weekly call list
Route and Measure Every Lead
Dropped leads and blind spend aren’t bad luck. They’re system gaps.
We route each new lead to the best-fit agent on a response clock and tie every source to real closed GCI.
Cut portal waste and dropped leads in weeks
Scale Across the Brokerage
Once one team is running on it, the same model expands across every agent.
Every client is tracked end-to-end, from first contact to closing, across all systems.
One view of every agent, lead, and file
OUR FAQS
The Questions Every Brokerage Owner Asks Before Saying Yes
These are the questions we get before every brokerage engagement, from owners, team leads, and managing brokers. Here’s how we answer them.
No.
We connect to your CRM, MLS, property records, transaction system, and e-sign without changing how agents work.
We read from your systems. We don’t replace them or make anyone log into a new tool.
Unified operating layer to harness artificial intelligence. Connect fragmented data, create agentic workflows, enable faster decisions across your company.
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